January is the perfect time to set your business intentions for the upcoming year. Working with the momentum from 2019, or having learned from some of your disappointments, set a successful trajectory for 2020 with these business-busting resolutions. Whether you opt to employ some or all of the resolutions listed below, be sure to choose those that’ll ramp up your business.
Here are 10 resolutions sure to improve your business in 2020.
Post Regularly to Social Media
Choose one channel – Facebook, Instagram, LinkedIn – and post once per week. To help in staying the course, map out 52 social media ideas now, then load them to your calendar.
Sure, exercise might not be directly tied to the success of your business, but the healthier you become, the better you’ll be able to help your clients. Resolve to exercise more regularly in the upcoming year.
Schedule Your PDP Courses Now
Notorious for leaving continuing education until the last minute, REALTORS® often scramble to cram in their PDP or REC courses at the end of the year. Ensure your compliance and education by pre-booking your courses now.
Acquire One New Lead Each Week
Work to get at least one new lead every single week. By using your lead sources – social media, friends and family, your website, sign calls and more – increase your prospecting efforts to ensure you have at least one new lead each week.
Update Your Website
When is the last time you reviewed your website? Is it dull, stale, and outdated? Take a look at your website and consider updating the copy or the images to give it a fresh, new look.
Increase Your Weekly Face Time
While the digital age is no-doubt convenient, face-to-face time is increasingly important. To ensure you see past clients, prospective clients, industry referrers (mortgage brokers, inspectors, lawyers, etc.), schedule at least one face-to-face coffee or lunch appointments each week.
Map Out Your 2020 Marketing Strategy
Do you have a clear marketing plan? If not, consider outlining everything you plan to do for marketing in 2020 – use this guide as a template. From online advertising, social media efforts, phone calls, and referrals strategies, write down your marketing intentions for the upcoming year.
Write Down Your Goals
Those who can vividly describe their goals are 1.2 to 1.4 times more likely to achieve them. Whether you have monetary goals or transaction-based goals, be sure to write them down to increase the likelihood you achieve them.
Order New Headshots
You’ve likely seen REALTORS® who have incredibly old headshots. Outdated and stale, it’s easy to let decades slip by without having new photos taken. Book a photo session now to keep your online images relevant.
Increase Your Customer’s Experience
To set yourself apart from other REALTORS® and provide an incredible experience consider ways you can wow your customers this year. You might ramp up your thank you gifts, increase your responsiveness, provide detailed constant communication, etc.