Kelley Olinger

Kelley Olinger's Posts:

  • Jul 31 2020

    The Seven Habits of Highly Successful Real Estate Agents

      Offering an easy-to-implement framework for personal and professional success, The 7 Habits of Highly Effective People is a personal development classic. Named as the #1 Most Influential Business Book of the Twentieth Century, readers describe Stephen Covey’s book as ‘life-changing’, along with ‘influential and thought-provoking.’ If you’re looking to find a simple way to … Continued

  • Jul 28 2020

    Powerful Real Estate Call to Actions That Actually Work

    A compelling call to action (CTA) is arguably the most essential component of any marketing effort. Encouraging engagement and ultimately increasing sales, a strong call to action subtly moves a prospective customer through various stages of a sales funnel. Every blog post, webpage, or social media post should include a call to action.    Here … Continued

  • Jul 24 2020

    Choosing a Real Estate Niche | 7 Specializations to Consider

      Identifying and pursuing a niche offers incredible business benefits. Although you might be inclined to feel a niche (or specialization) could limit your business opportunities, just the opposite is true. Resulting in heightened expertise in property types, locations, or client types, a niche provides the chance to thoroughly meet the needs of a specific … Continued

  • Jul 21 2020

    5 Ways to Craft a Persuasive Personal Brand

      Conveying the way in which others should feel about you, even before they meet you, is the incredible power of a personal brand. Consider celebrities like Dwayne Johnson, Oprah Winfrey, or Reese Witherspoon – having never met them, you still have a sense of what they’re like including a sense of their ethics, and … Continued

  • Jun 16 2020

    Looking for a New Career | 7 Reasons to Choose Real Estate

    The Covid-19 pandemic might’ve offered you the chance to reflect on your current career path. Immersed in a corporate job, you might be increasingly frustrated by long working hours, low job security and the lack of autonomy. Pre-determined hours, uninspiring pay, and a general daily thankless grind, might have you considering a career in real … Continued

  • May 15 2020

    Working from Home | 6 Tips for Increasing Productivity

      Parkinson’s Law is incredibly relevant during the Covid-19 pandemic. If you’ve forgotten, or haven’t heard of it, Parkinson’s Law speaks to the old adage that works expands to fill the time available for its completion. In keeping with the notion that it’s always best to give a busy person something that needs doing, the … Continued

  • May 06 2020

    Financial Wellness | Tips for Realtors

      REALTORS® face exceptional challenges when it comes to their financial wellness. In addition to household expenses like mortgages and car payments, REALTORS® have business expenses too. Household and business expenses coupled with irregular income leaves finances difficult, but certainly not impossible, to manage. The tips listed below will help agents create and maintain their … Continued

  • Apr 30 2020

    Video Conferencing | 7 Tips for Successful Meetings

      Our personal and professional lives are colliding in the midst of the coronavirus. Kids running through the background of meetings and interviews, the now infamous journalist who wore his blazer but no pants, are only some of the examples of things that go wrong during video conferencing. While perfection and polished professionalism might be … Continued

  • Apr 17 2020

    Social Marketing | 5 Ways of Refreshing Your Content

      The downtime created by the ‘stay-at-home’ mandate is the perfect opportunity to strategize (and schedule) engaging social media content.  But, beyond posting new listings and successful sales you might wonder what else you should post. Compelling content should be interesting, entertaining, and a yes, little bit personal too. To help you craft engaging content … Continued

  • Apr 03 2020

    Virtual Open Houses | 8 Steps for Success

      In response to COVID-19, BCREA and the Real Estate Council have urged REALTORS® to cease open houses and in-person showings.  Contravening these recommendations leaves you, your clients, and your brokerage potentially liable, not to mention risking the health and safety of the greater public. Using services like Facebook (or Instagram) Live, REALTORS® can lean … Continued

Kelley Olinger, Author at Westmar